press
How Desire Co.'s Expert Generated Content (XGC) is the Latest Innovation to Hit Retail Media Networks
New Chain Drug Review article explains how Desire Co.'s innovative solution is making a splash with Retail Media Networks.

How Desire Co.'s Expert Generated Content (XGC) is the Latest Innovation to Hit Retail Media Networks

New Chain Drug Review Article Highlights How Retailers Are Jumping at the Opportunity to Provide a Cost-Effective Way to Offer Expert-Generated Content

Retail media networks are constantly looking for innovative ways to engage with their customers and provide them with product education that they can trust. There is a growing need for reliable sources of information that can help guide purchase decisions and retailers are seizing the opportunity to provide a solution to their brands and ultimately their shoppers. This is where Expert Generated Content (XGC) comes in.

To read the full article, click here.

"Fake reviews have been automated. We're automating real authentic expert recommendations for brands and retailers."

Eric Sheinkop, Co-Founder and CEO, The Desire Company

XGC takes the best of User Generated Content (UGC) and combines it with the added value of experts:

To read the full article, click here.

Make your website work harder.
Fill out the form and our team will be in contact.
We will add you to our Beta List
Submission received. Thank you!
Oops! Something went wrong while submitting the form.