Detailed insights into the industry and how
The Desire Company is changing it
The Expert Brief: July 2025
Discover what's actually driving results in retail media, AI, and B2B influence. This June 2025 brief breaks down the trends shaping strategy now.
The Expert Brief: June 2025
Discover what's actually driving results in retail media, AI, and B2B influence. This June 2025 brief breaks down the trends shaping strategy now.
The Expert Brief: May 2025
The May 2025 Expert Brief explores the latest in retail media, expert-led content strategy, and shopper trust insights shaping commerce this month.
The Expert Brief: April 2025 | Retail Media’s Next Chapter
The April 2025 Expert Brief explores the latest in retail media, expert-led content strategy, and shopper trust insights shaping commerce this quarter.
Retailer Radar: February 2025 | Key Trends Shaping the Future of Retail
This white paper highlights key retail trends from February 2025, including expert-driven content, omnichannel innovation, and evolving shopper behavior.
An Expert in Every Aisle
Explore how expert-led content is transforming the retail experience. This white paper reveals why placing an expert in every aisle drives trust and sales.
NO MORE FAKING IT: The FTC’s Escalating Battle Against Fake Product Reviews
This white paper breaks down the FTC’s latest actions against fake product reviews and how brands can protect themselves with expert-led, compliant content.
Neuroscience Reveals The Power of Expert-Driven Product Videos in Increasing Purchase Confidence
This white paper reveals how expert-led videos activate trust and decision-making centers in the brain, increasing purchase confidence and conversions.