Expert Spotlights: How Real Experts Power Retail Growth
Shoppers want more than influencer hype. They want trusted voices with real expertise. That is why The Desire Company partners with credentialed experts across industries to create content that inspires confidence and drives measurable results.
Asiel Hardison + Skullcandy
Emily Hutchinson + M&M’s
Adam Charles Nelson + Tractor Supply Co.
Lauren Makk + Member’s Mark
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The Desire Company helps brands and retailers increase conversions, build shopper confidence, and lower returns with expert driven video content that performs across every channel.
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See how expert led video builds trust, boosts conversions, and delivers results for top brands in our latest Expert Spotlights.
From chefs to trainers to musicians, real experts are changing how people shop. Discover how to become a Desire Co. Expert and start sharing your voice.
Turn Prime Day, Black Friday, and Cyber Monday traffic into buyers with expert-led product videos. Learn shoppable, explainer, and testimonial video tactics that boost conversion and lower returns.
The sales funnel isn't dead. Learn how customer journey stages still guide buying behavior and improve conversions in today's non-linear world.