Holiday growth starts with better product content.

Your Strongest Holiday Season Yet

Use expert-led, AI-ready video content to build shopper confidence, improve product understanding, and drive measurable performance across DTC, retail, media, and AI-powered discovery.

Request Your AI Holiday Readiness Review
4.4×Average sales lift
6,000+Videos created
1,000+Experts
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The holiday shopper has changed

Your holiday campaign now has two audiences.

People. And AI.
42%

of shoppers are already using AI tools for holiday shopping.

Reported by The New York Times, citing a survey of more than 4,000 consumers.

Shoppers are no longer only browsing product pages. They are asking AI what to buy, which products fit their needs, and which options they can trust. If your product information is incomplete, generic, or difficult for AI systems to interpret, your brand may never make the shortlist.

This is what winning AI visibility looks like.

We create product content AI can understand, trust, and recommend.

Expert-led content gives shoppers clearer answers and gives AI systems richer, more credible information to retrieve, interpret, and use when recommending products.

01 Your product page
RevAir product page featuring dermatologist Dr. Nianda Reid and an expert-led product video
Expert video Doctor validation Product education Machine-readable content
02 AI recommendation
Gemini recommending the RevAir Reverse-Air Hair Dryer and citing dermatologist Dr. Nianda Reid
Brand retrieved Expert recognized Technology understood Benefits explained

We build this.

AI understands this.

More shoppers can discover your product.

From kickoff to launch in as little as four weeks.

Get AI-ready holiday content live while there is still time to build momentum.

We turn one focused production into expert-led content for product pages, retail media, campaigns, and AI-powered discovery—without creating a months-long production burden.

01

Week 1: Strategy and expert matching

Prioritize the products with the greatest holiday opportunity, define the shopper questions content must answer, and match each product with the right expert.

01Week 1: Strategy
02Week 2: Production
03Week 3: Optimize
04Week 4: Launch
05Build AI confidence
06Enter peak ready

The Agentic Shelf

One content engine built for every place products are discovered.

01

Direct-to-Consumer

Create a stronger source of product truth for shoppers, campaigns, search engines, and AI-powered discovery.

  • DTC product pages
  • Paid social and search
  • Email and landing pages
  • Merchant feeds and structured data
  • OLV and CTV
02

Retail and Marketplaces

Syndicate the same expert-led product story across retailers, marketplaces, retail media, and emerging agentic shopping experiences.

  • Retailer product pages
  • Amazon and marketplaces
  • Sponsored product video
  • Retail media
  • Syndicated product content

The new holiday advantage

Better product understanding creates more ways to win.

Publishing complete, differentiated product content early gives shoppers more confidence and gives search engines, retailer systems, and AI-powered shopping experiences more opportunity to discover, process, and interpret what makes your products unique before peak demand.

This is not about “training an AI model” on your brand. It is about giving your content enough time to be crawled, indexed, syndicated, processed, and incorporated into the systems shoppers use to discover and compare products.

Expert video Demonstrations Clear outcomes FAQs Reviews Product attributes Comparison content Structured data

One production. A season of impact.

Expert-led video content powers the entire holiday journey.

Capture expert-led content once, then adapt it for every channel that influences awareness, understanding, confidence, and conversion.

One
Production
DTC PDPs Retail PDPs Amazon Retail Media Paid Social Email OLV CTV AI-ready Content FAQ & Comparison

Proof that better content drives better outcomes

4.4× Average sales lift
6,000+ Product videos created
1,000+ Experts in our network
Fewer Uninformed purchases and returns

Proven performance

Proven to drive measurable business results.

GhostBed expert review video case study
GhostBed

Expert review video used as a conversion catalyst.

Sales lift
Add-to-cart
SharkNinja expert review video case study
SharkNinja

Expert review video used as a trust builder in a high-consideration category.

Sales lift
Add-to-cart
15-Point

Conversion lift

Triple Paste · Sponsored Content + Product Page

10×

Conversion increase

RevAir · Connected TV Campaign

A better reason to book the call

Find out whether your product is ready to be discovered and recommended by AI.

We will review one priority product page and identify the information gaps that may be limiting shopper confidence, search visibility, retailer performance, and AI-powered recommendations.

Product understanding Expert and trust signals Video and demonstration depth Machine-readable product data AI retrieval opportunities Prioritized next steps

The holiday window is already moving

The brands that win holiday are the ones AI has already learned by holiday.

Your content can be live in as little as four weeks. Every week you wait gives search engines, retailers, and AI-powered shopping systems less time to discover, process, and understand what makes your products worth recommending.

Week 1Strategy
Week 2Production
Week 3Optimization
Week 4Launch

Do not enter peak season invisible to AI.

Make your products easier to understand, trust, and recommend.

Start with one priority product. We will show you what shoppers and AI can understand today, where critical information is missing, and how expert-led content can strengthen discovery and conversion in as little as four weeks.

Request Your AI Holiday Readiness Review